What is Copywriting?

Copywriting is the process of writing advertising, promotional, and sales pieces.

Did you know that you have a trillion dollar Hispanic segment only in the United States?

Are you interested in taking your products and services to Latin America?

I am your bilingual sales person in print!


I can be responsible for the text on your:

  • Sales letters
  • Blog posts
  • Video screenplay
  • Case studies
  • Success stories
  • Brochures
  • Billboards
  • Websites
  • Cold E-mails
  • Events’ invitations
  • Landing pages
  • Advertisement
  • Catalogs

…and much more written pieces to pitch new customers and help you to increase your sales and brand awareness.

This kind of text is known as “Copy.” And Copy can be found everywhere — Copy is powerful, and it represents a $2.3 trillion industry worldwide.

Unlike press releases, news or editorial writing, copywriting is all about getting the reader – your prospect – to take action – the Magical Click-. The action may be to purchase, opt-in, or engage with a product, service, your brand and company itself.

When thinking about Marketing you think about many ways to reach your audience:

  • Mailings, of course a mailing needs a Landing Page
  • Maybe you want to invite a referral to show the benefits of your product or service; then you need to define invitations and a registration page for your webinar or onsite event
  • Your website tells everything about your company, your products, your services, your brand
  • Perhaps you want to have information in the way of brochures
  • Maybe you want referrals from clients turned into case studies or a success stories

Or some articles for your blog or PR goals.

These are just examples, what kind of copy can we write? The copy you want us to write.

With Marcomtec you have a bilingual and multicultural team of copywriters to help you to come to the optimal copy for your campaign, and the good news is that this can be done in English and also in Spanish.

“Marcomtec provided tremendously valuable support in helping to build our brand in Mexico. Specifically, Monica Paul did amazing work in researching and developing the case study on our client’s implementation of our solution, and successfully pitching it to a prominent publication. We could not have accomplished this without her contacts, energy and professionalism on the project.”

Gary Fraizer

PR Director, ABB / Ventyx

Trabajar con Marcomtec / Magic Masterminds es dejar de preocuparte y estar al pendiente de que sucedan las cosas.
Ellos se encargan de todo, y puedes confiar que al final todo estará de la mejor calidad. Muy comprometidos y muy involucrados en su trabajo. Es un placer trabajar con ellos.

Working with Marcomtec / Magic Masterminds means to leave everything in their hands; they create and materialize your ideas. They put every detail together; you can trust on a high-quality outcome in the end. Marcomtec staff is incredibly committed and involved with the work. It’s a pleasure to work with them.

Jorge de la Garza

Socio Fundador, Alvatrix

Webinar Utilities ABB, English 2015

Utilities Webinar, Lat Am, 2015

Mining Webinar, Lat Am, 2016

Monica has been an amazing asset to our company. Not only is she a pleasure to work with, she does flawless work, at a fair price. We will use her services again, not just for the quality of her work, but the quality of her character.

Tom Demichele

Co-owner of, Dog Media Solutions

Other Translation Studio clients are:

LabTech Software, ABB and Progress Software among others.

So what about Marcomtec being your salesperson in print?