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Coronavirus, a DX Challenge from the CEO’s Chair

We share our planet with the Coronavirus, that's an undeniable fact. So, apart from creating a vaccine, we should accept that it will stay. I don't need to tell you how many sick ones we have worldwide; the number changes every day, you can see it in the news. CEOs...

Coronavirus, a DX Challenge from the CEO’s Chair

We share our planet with the Coronavirus, that's an undeniable fact. So, apart from creating a vaccine, we should accept that it will stay. I don't need to tell you how many sick ones we have worldwide; the number changes every day, you can see it in the news. CEOs...

Easily Comply the CAN-SPAM Act

I am sure you use email in your business, we all do. Most of us even use email to promote our products and services. Perhaps you remember, in the past, companies used to purchase or rent a database to then send them their promotional emails or newsletters. Some of...

Rephrasing Sustainability

This is a complex concept. However, the most accurate definition comes from the UN World Commission on Environment and Development, it reads: “Sustainable development is the one that meets the needs of the present without compromising the ability of future generations...

Website vs Business

I have noticed that freelancers, coaches, and small businesses are yearning to have a website. We all do! If you are reading this; I guess you too want a beautiful, functional site. But, I know sometimes you don’t have the resources to get the website you want. Worse!...

I Want an Engaging Proposal

The other day, I landed a new writing deal. Do you know what my new client's first urgent project is? A proposal! Smart guy! B2B companies spend millions in Marketing and copywriting to engage prospects. The sales area receive all these leads and then… Crickets…...

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